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First alpha prototype in development

Building the initial workflow engine. Focus on traceable reasoning chains and structured outputs rather than generic content generation.

Development has started on the first alpha prototype of Testbed — the workflow engine that runs structured campaign strategy as a system.

What we're building first

The initial focus is traceable reasoning chains. Every recommendation in Testbed links back to the evidence and analytical steps that produced it. No black-box outputs.

We're deliberately not optimizing for generic content generation. The alpha prioritizes structured outputs — strategy documents with clear logic, not polished drafts without scaffolding.

Alpha access will be limited to a small group of practitioners who can stress-test the methodology on real briefs. If you're interested, join the waitlist.